Background
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Bilingual: Spanish and English, bicultural/native Latina born in Venezuela
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Industry Experience: business/financial services, healthcare, insurance, government,
media, nonprofit -
Marketing Expertise: research, healthcare, consumer and social marketing, public relations, marketing communications, community outreach
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Previous Positions: Marketing Director, Prince George’s Hospital Center, Cheverly, MD; Marketing Associate, The Hospital for Sick Children, Washington, D.C.; Account Representative, Aetna Health Plans
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Education: MBA in Marketing and Healthcare from State University of New York at Buffalo,
BA from George Washington University, Washington, DC -
Specialized Professional Training: RIVA Training Institute, Certificate of Completion: Theory & Practice of Fundamental Techniques of Focus Group Moderating & Qualitative Market Analysis & Reporting. RIVA Training Institute, Candidate for Master Moderator Certificate Program™
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Professional Organizations: Qualitative Market Research Consultants Association, formerly on Virginia Minority Supplier Development Council, former board member for Washington Metropolitan Society for Health Care Marketing and Public Relations
